The following are some of the benefits that our customers have received from the variety of services on offer.
Matching and updating addresses to the PAF file:
  • Improves accuracy of mailings/direct marketing campaigns and provides addresses in a consistent format.
  • Verifies and corrects historical records and turns them into usable prospect data.
  • Forms the foundation of any reliable database analysis and therefore significantly increases the ROI from any analysis tool.
By supplying a customers new address using NCOA companies can:
  • Market to lapsed clients, thus creating a "warm" prospect pool.
  • Maintain contact with high value clients.
  • Ensure marketing spend gets you message across to the correct individual.
By using the Gone-Away suppression files companies can:
  • Increase campaigns response rates.
  • Increase campaigns ROI by selective targeting of resources.
By using the duplicate detection service companies can:
  • Significantly lower the likelihood of the same message being sent multiple times.
  • Reduce campaign costs, whilst increasing response rates.
By screening telephone numbers against TPS, companies can:
  • Ensure compliance with the 1998 DPA and protect themselves from potential fines of £5000.
  • Ensure they do not call people who are unreceptive to telemarketing, resulting in a cheaper, more effective campaign.
 
For all WinPure Bureau Enquiries, please write to bureau@winpure.com
 
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Take a look at the benefits that our customers have received from the variety of services on offer.
 
 

 

 

 

 

 

 

 

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