Merge Purge
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| Imagine you are a company
head and want to launch an email campaign to sell your products online,
how do you identify your target audience? Your target audience includes
people who have inquired about your product and people who purchased
the product last year. You approach various list owners for their
lists. But as the lists are from different sources there are strong
possibilities of list duplication. Merge Purge is the technique that
helps to combine the addresses, names and other related data from
various lists and helps to eliminate duplicate entries. |
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| Merge
Purge software helps to create a comprehensive database with accurate
data. A clean and accurate list offers many advantages to the marketer.
It helps the marketer to reduce his marketing costs invested in purchasing
cleaner lists, enhances customer retention and brand preservation.
All these advantages lead to increase in customer acquisition. The
list owners have additional advantage of reduced opt-out rates, increase
in sales and rentals, fewer customer complaints and high satisfaction
rates. |
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| Generally
different databases are compiled from various sources. The gathering,
merging and purging of huge amounts of data can cause problems with
this data. At times this leads to the corruption of data, inclusion
of errors, data duplication, data decay, etc. The solutions to all
these problems are Dedupe
and Merge
Purge software. |
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WinPure
offers many different types of products that include Merge
Purge and deduplication software. WinPure Clean & Match
2010 tackles this problem effectively.
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WinPure
Clean & Match 2010 is a comprehensive data cleansing, data
deduplication software and a data listing software solution.
It helps you to clean your mailing lists, spreadsheets, marketing
databases and electronic mails. The software carries out data deduplication
and offers you the option of basic as well as advanced search. It
helps to merge duplicated records on one or two lists which help
to make the merging process effective as well as easier. WinPure
Clean & Match 2010 offers some interesting features such as
'Safe Merge' options that make sure that no data is lost while merging
the records.
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| WinPure offers simple
to use and inexpensive products and services that are very useful
for data cleaning experts and IT specialists. These solutions aid
greatly in improving the data quality and providing an accurate base
for database management procedures. Visit the site www.winpure.com
to know more about the Merge Purge & Dedupe products
and other related services offered by the company. |
